Call for Live Musicians, Madrid Theatre, 100th Anniversary Grand Re-Opening Celebration September 2026 through December 2026
Government entity is seeking proposals for call for live musicians, madrid theatre, 100th anniversary grand re-opening celebration september 2026 through december 2026.
Reference No.
RFP-2025-3128
Category
Services/Consulting
Due Date
April 20th, 2026
Description
Madrid Theatre 100
th
Anniversary Grand Re-Opening Celebration – November/December 2026 Date TBD
Issued by the Performing Arts Division of the Department of Cultural Affairs for the City of Los Angeles (“DCA|PERF”).
I. Introduction
The Department of Cultural Affairs for the City of Los Angeles (“DCA”) seeks to enter into a non-exclusive, project-based agreement with one (1) qualified live music group with three (3) to five (5) musicians (“Musicians”), that can show a connection and/or performance history with the Madrid Theatre, to perform two (2) thirty (30) minute sets of jazz, lounge, ambient, or other reception friendly music genres in the lobby from 5:15-5:45 p.m. and 8:30-9:00 p.m. for the Madrid Theatre 100
th
Anniversary Grand Re-Opening Celebration in Canoga Park.
II. The Division
DCA|PERF serves as the heart of the City’s support of live dance, music, theater, and digital media platforms, offering Angelenos low-cost rental opportunities at six professional, DCA-managed, performing arts centers and two public/private partnership theaters. At the core of its mission, DCA|PERF also produces world-class programming locally, providing catalysts for economic development, community engagement, and civic education and pride. When producing its programming, DCA|PERF uses independent, peer-review panels to select artists who respond to calls, and who create and present programming across the City. DCA|PERF’s community-focused programming shapes attitudes, counters cultural stereotypes, and inspires creativity. Both DCA|PERF’s programming and rentals at its performing arts centers play an essential role in stabilizing LA’s artistic ecosystem and nurturing the revitalization of our City’s creative communities.
III. The Program
100
th
Anniversary Grand Re-Opening Celebration
Originally built in 1926 by N. Schelenberg and M.P. Horwitz as a silent motion picture house, the Madrid Theatre has had a vast and alluring history. At the time, Canoga Park was known as the town of Owensmouth, and the Madrid Theatre was a 600-seat house with an extravagant organ from the Robert Morton Organ Factory of Van Nuys. It continued as a motion picture house, and in 1939/40 it became known as the Canoga Theatre.
By the mid-1960s, however, the theater had settled into a new direction, and a new name, the Park Theatre, focused on showing adult films. It later became part of the Pussycat Theatres chain and was known as the Park Pussycat Theatre until closing in 1994 due to the Northridge Earthquake. The City of Los Angeles acquired the property, demolished the old structure, and built the Madrid Theatre as we have come to know and love it today. It reopened on December 12, 1998, as a live performance venue designed by FSY Architects and owned and operated by the Department of Cultural Affairs (DCA).
Today it continues to be owned and operated by DCA and is currently undergoing a second renovation. Designed by the renowned architecture firm Gensler, the City moves it into the 21st Century with a Mid-century Modern style. The City anticipates opening its doors to the public in 2027 with brand new audio and LED lighting systems, a custom designed curtain created by artist Wendell Wiggins, new seating, newly relocated restrooms on the first floor, digital marquee and posters, and a totally reimagined and redesigned 2nd floor lobby known as the De Boer Lounge.
The 100th Anniversary Grand Re-Opening is scheduled to occur at the end of November or beginning of December 2026. It is a community celebration to honor the theatre’s history and stewardship of the Performing Arts in the community of Canoga Park.
IV. The Scope of Services
Madrid Theatre’s 100
th
Anniversary Grand Re-Opening Celebration
The Department of Cultural Affairs Performing Arts Division (DCA|PERF) seeks one (1) three (3) to five (5) piece band that have historically been a part of the history of the Madrid Theatre to provide reception entertainment and be celebrated at the 100
th
Anniversary Grand Re-Opening Celebration as part of the Canoga Park identity and legacy. The proposed Musicians can be in one of the following music genres: youth and/or adult jazz, lounge, ambient, or other reception friendly music groups. All styles and playlists proposed must be designed for family friendly audiences.
Selected Musicians will be responsible for creating an original play list, overseeing the creative talent, setting up instruments and equipment and participating in a sound check prior to the event doors opening, working efficiently with Madrid Theatre Technical staff, and the on-site execution of the performance during the scheduled times on the scheduled date of the grand Re-Opening.
If awarded, Musicians are responsible for the following (including, but not limited to):
Create and rehearse two (2) playlists lasting thirty (30) minutes each in either jazz, lounge, ambient, or other reception friendly music genres.
Proposals for both playlists can be in one (1) of the aforementioned musical styles or each playlist can be a distinctive style of music will be accepted.
Music groups can include three (3) to five (5) musicians for the event that supports the historical celebration of performing arts in Canoga Park.
Provide the band’s, or band leader’s, BTRC
(City of LA Business Tax Registration Certificate) by May 7, 2025.
Submit relevant payment documentation
—including the band’s, or band leader’s, W-9, electronic payment paperwork, Waiver & Indemnity Form, Scope of Work Invoice and any other required paperwork—by May 7, 2025.
Provide rough video footage of performance ideas
,
costume/fashion/clothing concept and list of equipment you will be providing as well as a list of audio needs
for the performance
by August 30, 2026.
Provide 100 words or less bios, official roles, and headshots
for all performers, creators, directors, and artists involved in the performance piece,
plus provide updated rough video footage of performance piece and Photo/Video release from all performers
by August 30, 2026.
Provide final playlist,
plus a ten (10) second snippet of the music and five (5) professional quality photographs
for promotional purposes, as well as,
introduction information
including, but not limited to, official name of band, name of the band’s leader or director,
plus a finalized list of performers/instrument and any missing photo/video release forms
by the beginning of October.
Band members must be fully set up and ready to participate in a sound check
by 4:00 p.m.
on the day of the 100
th
Anniversary Grand Re-Opening Celebration on a date TBD (to be determined) in either November or December. Actual date will be released no later than September, 2026
All band members must attend and be ready to perform two thirty (30) minute sets
on the date of the
100
th
Anniversary Grand Re-Opening Celebration
.
Set #1: 5:15-5:45 p.m. / Set #2: 8:30-9:00 p.m.
Work collaboratively with Madrid Theatre staff and technical crew to define and oversee sound needs
, including backline/sound equipment and designated seating and changing areas for the performance.
Musicians are responsible for all costs related to creating, costuming, and performing the piece; a flat commission will be awarded to the band chosen through a peer review panel and will be distributed in the weeks following the performance. Musicians must be able to meet deadlines, collaborate with city staff and local partners, and produce safe, inclusive, and family friendly music sets during the 100
th
Anniversary Grand Re-Opening Celebration.
V. Fees
For the completion of the above services DCA|PERF will pay the all-inclusive fee listed below.
100
th
Anniversary Grand Re-Opening Celebration in Canoga Park – Date TBD November/December 2026 ($1,000)
A one day celebration centered on the performing arts history of Canoga Park at the Madrid Theatre featuring live performances, a video montage, community social networking, a celebratory toast, food and refreshments to create an unforgettable evening of dance, music, theatre, and culture for all ages!
The City of Los Angeles does not front-fund projects. Payments will be made when the Musicians meet all deliverable benchmarks. The final payment will be made after the completion of the project, the Organization meets all necessary criteria, and may take up to four (4) months to be fully disbursed.
VI. Application Process
Recipients of 2025-2026 Grants from DCA are not eligible to respond to this call.
Proposals must include a description of the musical group. All styles of music are welcome to apply, however, jazz, lounge, ambient, or other styles appropriate for receptions are preferred. Video samples such as B-roll and/or still photographs from previous, similar events may be attached to submitted proposals. All proposed entertainment, costumes, and decor must be suitable for audiences of all ages.
A complete application consists of answering all the questions below and submitting the required documentation to dca-madridtheatre@lacity.org by 11:59 p.m. on
Sunday, April 19, 2026
. The subject line should read
100
th
Anniversary-Musicians.
Response proposals must include the following [Rating value]:
Contact information for the primary Musician
(name, phone, email, mailing address. And name of the band)
;
A 100-word description of the band and styles of music typically performed; [20 points]
A 100-word historical description of the organization’s relationship and experiences with the Madrid Theatre; [10 points]
Rough draft costume concept envisioned by the applicant; [10 points]
Examples of relevant past projects and examples of prior work and pertinent materials in digital formats or web links. [10 points]
The highest total score that can be reached by peer-panel review is 50 points.
VII. Selection Criteria and Process
DCA|PERF will review submitted proposals for completeness and qualifications. Selection for a contract award will be made based on meeting the following criteria:
• Responsiveness to the specifics of this call;
• Expertise and experience of Organization in providing similar services;
• Creativity and innovation of past work history.
Musicians may apply for more than one call, but each application will be reviewed separately.
Given the historical value associated with the Madrid Theatre, DCA|PERF is seeking Musicians with a history of providing authentic services within Canoga Park and neighboring communities whenever possible. DCA|PERF also encourages the submission of proposals from underserved and/or underrepresented musicians representing minorities, women, immigrants, and veterans. DCA|PERF does not discriminate based on race, color, religion, creed, sex, sexual orientation, gender identity, age, ancestry, national origin, disability, or veteran status in consideration of these commissions. The City of Los Angeles is an Equal Opportunity Employer.
VIII. The Fine Print
The following terms and conditions apply to all responses to this call:
1. DCA|PERF reserves the right to reject any and all proposals submitted; to select one or more responding parties; to void this call and the review process and/or terminate negotiations at any time; to select separate responding parties for various components of the scope of services; to select a final/parties from among the proposals received in response to this call. Additionally, any project elements, requirements, and schedules are subject to change and modification. DCA|PERF also reserves the unqualified right to modify, suspend, or terminate at its sole discretion any aspects of this selection process, to obtain further information from any responding parties, and to waive any defects as to the form or content of this call or any responses by any party;
2. This call does not commit DCA|PERF to award a contract, to defray any costs incurred in the preparation of a response, or to contract for any services. All submitted responses become the property of DCA|PERF as public records. All proposals may be subject to public review, upon request, unless exempted as discussed elsewhere in this call;
3. By accepting this call and/or submitting a proposal in response thereto, each responding party agrees for itself, its successors, and assigns, to hold DCA|PERF and its affiliated entities, the City of Los Angeles, and all of their various agents, commissioners, directors, consultants, attorneys, officers and employees harmless from and against any claims and demands of whatever nature or type, which any such responding company, its representatives, agents, contractors, successors or assigns may have against any of them as a result of issuing or revising this call, conducting the selection process and subsequent negotiations, making a final recommendation, selecting a responding party/parties or negotiating or executing an agreement incorporating the commitments of the selected responding party;
4. By submitting responses, each responding party acknowledges having read this Fine Print in its entirety and agrees to all terms and conditions set therein;
5. Responses shall be open and valid for a period of three (3) weeks from the due date.
IX. Schedule
Call Issued Monday, March 23, 2026
Deadline for Submissions Sunday, April 19, 2026
Selection of Organizations / Contract Awarded Monday, May 6, 2026
Mandatory 100
th
Anniversary Grand Re-Opening Celebration virtual meeting Tuesday, May 12, 2026 at 3:30 p.m.
Term of Contract Begins Monday, September 7, 2026
Term of Contract Ends Monday, December 7, 2026
Proposals must be received no later than 11:59pm on
Sunday, April 19, 2026
. DCA|PERF is not obligated to consider proposals received after this date and time.
Key Requirements
RFP Submission Requirements for Madrid Theatre Musicians
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