RFPs
Georgia Gwinnett College
GGC Brand Assessment

GGC Brand Assessment

Georgia Gwinnett College

Georgia Gwinnett College is seeking a brand assessment to evaluate perception and enhance brand identity and strategy.

Reference No.
RFP-2025-3128
Category
Services/Consulting
Due Date
October 3rd, 2025

Description

Purpose of Procurement Pursuant to the State Purchasing Act (Official Code of Georgia Annotated 50-5-50 et seq.), this electronic Request for Proposals (eRFP) is being issued to establish a contract with a qualified supplier who will provide GGC Brand Assessment to the Georgia Gwinnett College (the State Entity) as further described in this eRFP. Georgia Gwinnett College (GGC), located in Lawrenceville, Georgia, is seeking proposals from qualified firms to conduct a comprehensive brand assessment of the college. The objective of this project is to evaluate the current perception of the GGC brand, analyze its positioning in the market, and provide actionable recommendations for enhancing the college's brand identity and strategy moving forward

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